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Who owns Millets Outdoor?

Millets Outdoor is a popular outdoor and camping retailer in the United Kingdom, offering a wide range of gear and equipment for outdoor enthusiasts. As a well-known brand, many people are curious about who actually owns the company.

In 2012, Millets Outdoor was acquired by JD Sports Fashion PLC, a leading UK-based sports fashion retailer. JD Sports Fashion PLC operates several other well-known brands, including JD Sports, Blacks, and GO Outdoors. The acquisition of Millets Outdoor was part of JD Sports Fashion’s strategy to expand their presence in the outdoor and leisure market.

Before being acquired by JD Sports Fashion, Millets Outdoor had faced some financial challenges, with some stores being closed due to declining sales. However, since being taken over by JD Sports Fashion, the company has been able to thrive, with new stores opening and an increased focus on digital channels and online sales.

Today, Millets Outdoor remains a popular destination for outdoor enthusiasts, offering a wide range of products for camping, hiking, and other outdoor activities. The company has also expanded its product range to include clothing, footwear, and accessories for men, women, and children.

Millets Outdoor is owned by JD Sports Fashion PLC, a leading UK-based sports fashion retailer. With a focus on expanding their presence in the outdoor and leisure market, JD Sports Fashion acquired Millets Outdoor in 2012 and has since helped the company to thrive and grow.

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